Pricing
Simple plans. No marketing team.
Three plans. Every one includes the assistant, the approvals queue and unlimited voice control — what changes is how much of the business they cover, and whether Flann runs your loyalty program too.
Plans
Growth
£55 /mo
£660 billed yearly · £79 if you pay monthly
- 1 WhatsApp number
- 3 team seats
- 1,500 contacts
- 10 million AI tokens a month (about 1,500 replies)
- Unlimited hands-free voice
- Drip campaigns with smart send timing
- Auto-replies written in your tone
- Smart escalation to the right teammate
- Appointment booking
Pro
£89 /mo
£1,068 billed yearly · £125 if you pay monthly
- Everything in Growth, plus:
- 5 WhatsApp numbers
- 5 team seats
- 7,500 contacts
- 20 million AI tokens a month (about 3,000 replies)
- Advanced customer segmentation
- Bulk import and export
Flann + MSTRMND
£115 /mo
£1,380 billed yearly · £179 if you pay monthly
- Everything in Pro, plus:
- 40 million AI tokens a month (about 6,000 replies)
- Live loyalty data flowing into every campaign
- Segments built automatically — top spenders, slipping, lapsed
- Win-back campaigns sent automatically
- Full customer view: loyalty history beside the WhatsApp thread
- Priority support, one-hour response, seven days a week
- Quarterly performance review call
Annual plans include a one-hour onboarding call, a custom AI personality set up for your business, and every future feature at no extra cost.
What actually differs
The assistant is the same on every plan. It reads your customer list, drafts messages, replies to inbound questions in your tone, and waits for your approval before anything sends. These are the limits that change.
| Growth | Pro | Flann + MSTRMND | |
|---|---|---|---|
| Price billed yearly | £55 / mo | £89 / mo | £115 / mo |
| Price billed monthly | £79 / mo | £125 / mo | £179 / mo |
| WhatsApp numbers | 1 | 5 | 5 |
| Team seats | 3 | 5 | 5 |
| Contacts | 1,500 | 7,500 | 7,500 |
| AI replies a month | about 1,500 | about 3,000 | about 6,000 |
| Advanced segmentation | – | Yes | Yes |
| Bulk import and export | – | Yes | Yes |
| Loyalty program included | – | – | Yes |
| Automatic win-back campaigns | – | – | Yes |
| Priority support | – | – | 1-hour, 7 days |
Which plan fits
One location, running it yourself
Growth. One number, one person approving messages, a list under fifteen hundred people. Most barbers, cafés and single-site salons sit here and never outgrow it.
A team, or more than one location
Pro. Five numbers and five seats means each branch can keep its own number while the customer records stay in one place. This is also the plan where bulk import matters, because you are usually consolidating several lists that were never in one system.
Repeat visits are the business
Flann + MSTRMND. The other two plans message the list you give them. This one runs the loyalty program as well, which means Flann holds the visit and spend history first-hand instead of importing it. That is what makes the segments — top spenders, slipping, lapsed — build themselves, and what lets a win-back go out the week somebody slips rather than the month you notice.
What every plan includes
- Your existing number. Flann connects to the WhatsApp Business number you already use with one QR scan. No new app, no migration, no number change.
- Approval before sending. Flann drafts; you approve, edit or reject. Nothing reaches a customer you have not seen.
- Voice control. Hold the mic and talk to it like a colleague. Unlimited on every plan.
- Inbound replies. When a customer writes back, Flann answers in your tone and escalates to a person when it should.
- Live in 24 hours. Connecting the number takes a scan. Importing the list takes a CSV, a booking export, or a photo of a contact sheet — Flann cleans and de-duplicates it.
- GDPR and opt-in only. Consent and opt-outs are checked before anyone reaches a list.
Common questions
How much does Flann cost?
Flann has three plans. Growth is £55 a month billed annually (£660 a year) or £79 billed monthly. Pro is £89 a month billed annually (£1,068 a year) or £125 monthly. Flann + MSTRMND, which adds the loyalty program, is £115 a month billed annually (£1,380 a year) or £179 monthly.
What is the difference between the plans?
The plans differ by how much of the business they cover. Growth is one WhatsApp number, 3 team seats and 1,500 contacts. Pro is 5 numbers, 5 seats and 7,500 contacts, and adds advanced segmentation and bulk import and export. Flann + MSTRMND adds the loyalty program itself: live loyalty data in every campaign, segments built automatically from spend and visit history, and automatic win-back campaigns.
What do I get for paying annually?
Annual plans include a one-hour onboarding call, a custom AI personality set up for your business, and every future feature at no extra cost. Paying annually is also cheaper per month than monthly billing on every plan.
Do I need a new WhatsApp number?
No. Flann connects to the WhatsApp Business number you already use with a single QR scan. There is no new app, no migration and no number change, so your customers see the same number they always have.
How long does setup take?
Flann is live in 24 hours. Connecting the number takes a scan; importing your customer list takes a CSV, a booking export or a photo of a contact sheet, and Flann cleans and de-duplicates it for you.
Which plan should I choose?
One location that you run yourself: Growth. A team or several locations: Pro. If repeat visits are what drive the business and you want loyalty data choosing who gets contacted: Flann + MSTRMND.